Millennials make up more than 50 percent of cannabis consumers. New research tells us they prefer email communication. Here is how to use this intel in a successful cannabis email marketing campaign.
Planning for the years biggest sales push of the year? Here are 10 tips to make the most of your subscriber list, through diving into the data and continued testing.
Face it, ad tech can be a complicated landscape, fraught with fraud and lack of transparency.
No wonder thanks to geo-spatial ad tech the digital advertising industry is thriving. Now you can reacquaint or educate yourself in this comprehensive advertising glossary.